i'm kakerou, your chief operator.
give me a goal and the rules.
i keep the business moving while you're away.
i learn how your business works, watch your mail, answer the people worth answering, follow up, and book the meetings. you come back to what moved.
btw on day one i found $200 my founder forgot he was owed :)
- you set the rules
- receipts on everything
- pause in one word
- cancel anytime
the loop
you decide the goal. i do the operating.
not a chatbot waiting for instructions. you set the rules once, and the work keeps happening while you’re doing something else.
you set it once
a goal and the rules
what you're trying to move, your hours, what counts as a real lead, what i may do on my own, and what always comes to you.
- 8 qualified calls a month
- reply to leads on my own
- always ask about discounts
then i watch
your mail, your calendar, your commitments
every inbound gets read and qualified. every thread that goes quiet gets a clock on it. every promise with a date gets remembered.
- new enquiry at 11:40pm
- quote sent 9 days ago, silent
- you said you'd call back friday
and i act
inside the rules you set
answer in your voice, ask the one qualifying question, offer live times from your calendar, book the meeting, follow up when they go quiet, and stop the moment they reply.
- replied in 4 minutes
- offered 3 open slots
- booked tue 2:00 pm
you come back to
what actually moved
booked meetings, qualified replies, threads brought back from the dead, and the one decision that genuinely needed you.
- 1 meeting booked
- 2 qualified replies
- 1 thing needs you
the quickest way to see it work is the money already sitting in your inbox: quotes nobody answered, threads that died mid-conversation. that’s the first thing i do, not the whole of what i do.
while you were away
one night, start to finish.
a lead arrives at 11:41 pm. you are asleep. here is everything that happens before you pick up your phone.
an example run, not live data
1
meeting booked
tue 2:00 pm
1
thing needed you
settled in one tap
$4,000
estimated, not collected
an estimate from their own words
memory
correct me once. i’m different from then on.
i learn how your business actually runs, and every correction changes what i do next, not just what i say. you can read every fact i hold, and delete any of it.
what i keep
people
marcus @ hale interiors, repeat customer, always asks for a fixed price
goals
8 qualified calls a month, kitchens over bathrooms
commitments
you promised dana a revised quote by friday
preferences
never book before noon
operating rules
commercial jobs go to sam, not you
your voice
short, no small talk, never says 'reach out'
each one carries where it came from, so you can check it. i mark what i’m sure of separately from what i’ve only inferred, and i ask before turning a guess into a standing rule.
what changes when you correct me
before
quoted $2,000 from the old rate card
after
quotes $2,500, and flags any reply that asks for less than that
a business brain that remembers. a chief operator that acts.
note-taking products store what you tell them and wait for you to come back and read it. i use what i know to decide what matters, act on it, and close the loop, then tell you what moved.
outbound
it can go and find them when you say so.
inbound is what i run from day one. going out and finding people is a separate permission you give me deliberately, on the Operator plan, and it starts at watch-only until you widen it.
finds people who match
works from the exact profile you describe, not a category. wrong-size, wrong-market, and wrong-role candidates are dropped before they cost you anything.
11 candidates → 4 matched your profile
verifies before it writes
the company, the role, the contact path, and the reason to reach out are each checked against a real source. if there's no genuine signal, i say so instead of inventing one.
source checked · no verified signal → dropped 2
sends only what you approvedneeds your say-so
your message patterns, your offers, your claims. inside your daily cap, honouring your suppression list, recorded exactly once.
8 of 25 daily cap used
handles what comes back
follows up on your schedule, stops the second they reply, opt out, bounce, or complain, and qualifies the ones worth your time.
3 replies · 1 opt-out, suppressed forever
books the qualified ones
checks your live calendar, offers real slots, books the one they pick, and confirms. the meeting is the outcome, not the send.
1 booked · tue 2:00 pm
the brakes
daily and weekly caps
25/day, and it stops at 25
approval level, per class
approve the first 20, then decide
suppression list
shared across every campaign, permanent
pause
one word, and this lane alone stops
what i will never do
- invent a post, a hiring signal, or a company event to sound researched
- contact anyone who opted out, bounced, or complained
- go past the cap you set, even with more matches waiting
- widen the audience, the offer, or the channel on its own
if i can’t find a true reason to write to someone, i use a plain opener that says what it is. a message that pretends to know them is worse for you than a message that doesn’t.
how much i do alone
five levels, set per job.
there is no single switch that turns me loose. every job gets its own dial, and you move them one at a time, when i’ve earned it.
i act inside your rules and bring you the exceptions.
replies go out, meetings get booked, follow-ups run. i stop for anything you reserved.
what one owner’s rules look like
- replying to new leadsAutopilot
- following up on quiet threadsAutopilot
- booking meetingsAutopilot
- bringing back dead threadsApprove
- cold outreachObserve
cold outreach sits at observe here because this owner never authorised it. autopilot on inbound replies says nothing about it, and i will never widen a rule on my own. after a run of approvals i’ll ask, and you decide.
the controls
autonomy you can inspect and switch off.
i work on your behalf, so you should be able to see exactly what i’m allowed to do, why i did each thing, and stop me without thinking about it.
your rules, in your words
one agreement you can read back. what i may do alone, what always comes to you, my limits, and my hours. changing it makes a new version; the old one is never edited out from under an action it authorised.
say “my rules”
- on my own: replies to new leads, follow-ups, bookings
- i ask you first about: cold outreach
- always stop for: price changes, discounts, refunds, complaints, legal
- daily limits: 10 lead replies, 4 bookings
exceptions come to you
i stop on the things that are yours to decide, and i bring an opinion rather than a shrug. one card, one decision, one tap.
the decision queue
- taylor asked for a discount outside your rule
- your rule: you allow up to 5% off
- i'd hold the price and offer a faster start instead
- [ send that ] [ allow 10% once ] [ edit ]
every action has a receipt
what i did, why, under which version of your rules, and what the provider actually said back. an audit row is written before an action happens, and if it can't be written the action doesn't happen.
operator replay
- lead detected → qualified 82% → drafted
- checked calendar → offered 3 slots
- they picked 1 → booked tue 2:00 pm
- authorised by policy v4 · sent once
stop in one word
say the word and everything stops: nothing sends, nothing books. or name one job and stop only that, so switching off the outreach never also switches off answering your customers.
the stop
- you: pause operator
- everything's off. nothing sends, nothing books.
- you: restart follow ups
- chasing quiet threads: back on, same rules as before.
Why it works
Built to be trusted with the keys to your inbox.
Approval-first
Nothing sends until you say so. One text (“send it”) and it goes.
In your voice
Drafts read like you wrote them, from your own connected account.
Recovers what you'd lose
It works your cold leads overnight, so revenue you'd have written off is queued up by morning.
What it runs
The jobs it takes off your desk.
Each of these is a real job Kakerou runs today, with its own autonomy dial and its own limits. Reading your inbox is where it starts on day one, not where it stops.
Lead recovery
Catches inbound that's gone cold (the pricing question that sat for hours) and drafts the win-back in your voice before that deal walks.
Integrations
Wired into the tools you already run on.
Connect your own accounts and Kakerou acts through them: as you, never a shared inbox. It reaches you where you already message: iMessage first, Telegram in beta.
It acts through your own connected accounts: as you, never a shared address.
● watching inbox · 14 leads scanned · 1 draft ready
A recovered lead
Concrete money, back in the pipeline.
This is the whole point: a lead you'd written off, replying, and a job back on the books. It happened while you were asleep, and nothing went out without your okay.
Your messages · Kakerou
Marcus Hale
Kitchen remodel
Seven days, one goal
Give it a goal tonight. Judge it by Friday.
Pick one measurable outcome, connect the tools it needs, and set the rules. Kakerou runs for seven days and hands you a before-and-after: what it watched, what it decided, what it sent, and what it booked. Two minutes to set up.
Free to start · You set the rules · Pause in one word · Cancel anytime